If you're seeking to seriously step up your search engine optimization sport, you can't trust just any source that you find online that happens to offer SEO advice.
Seeking to the most reliable specialists ensures that you're getting the most precise, up-to-date, and helpful SEO information accessible. With that in mind, in this guide we feature 20 top SEO experts and explain why they're worth following.
The Way SEO Specialists Can Help WordPress Users
Before we dive to the listing, it's worth mentioning what exactly makes someone a specialist, versus somebody who just appears to be all talk and no action. The people that made it with this list are specialists mainly because of the depth of expertise that they have in advanced SEO, and how they've leveraged that experience into other complementary areas of internet marketing (which can be pretty much all 'em).
While any SEO beginner who's been in a position to rank for a long-tail keyword with low rivalry can write a blog post about how they did it (and then of course never update it), those experts are far more advanced than that. They've dug deeper to SEO and understand how to do all the dirty work that accompanies ranking for highly competitive keywords, working together with advanced tools, tailoring SEO needs for e-commerce functions, analyzing all kinds of unique sets of information, fine-tuning site code to the search engines, and even more.
Many run their own successful businesses online and have successfully helped numerous additional small business websites get more traffic. Some have been dabbling in SEO because the mid-90s, back when a lot of us were still wee nippers.
These people are the real deal, plus they all have the expertise and reputations to up them. Follow their updates and you'll never need to worry about getting duped ever again by people who keep circulating outdated or just plain wrong SEO advice on the internet.
Matt Cutts
Matt Cutts is head of this Webspam team at Google. If there's only going to become one person you'll follow for SEO news and information, Matt Cutts might as well be the one since he's got the Google relationship. With more than 438,000 Twitter followers, he also 's one of the most influential "web celebs" to follow along and is basically the go-to guy for all SEO. Through the years, Matt has been assisting business owners and owners work on improving their search positions by releasing hundreds of movies and sharing valuable search engine optimization advice.
Eric Enge
Eric Enge is currently CEO of Stone Temple Consulting, a digital marketing agency that specializes in SEO, sociable networking, and content marketing. He's also the lead author of The Art of SEO, perhaps the most widely sold book on the topic of SEO, which he collaborated with several other well-known SEO pros. He regularly contributes his advice about SEO and advertising on websites like Forbes, Moz, Copyblogger, and others, while regularly writing for the Stone Temple blog.
Bruce Clay
Bruce Clay has specialized in SEO because the mid-1990s, running a global internet advertising firm that covers SEO, SEO training, SEO tools, social media marketing, PPC, content marketing, and web design in offices all around the world. He also 's the writer of the 746-page publication Search Engine Optimization All-in-One For Dummies and has a talented team of contributors writing for the Bruce Clay website.
Dennis Seymour
Dennis Seymour is your co-founder of LeapFroggr, a digital marketing and SEO business. He got started with SEO consulting and electronic advertising back in 2001 and in 2007 decided to begin taking it seriously by bringing along his group. He and his team has since worked together with thousands of companies around the world.
Vanessa Fox
Vanessa Fox is the CEO of Keylime Toolbox, a software company which specializes in supplying SEO tools. She's also the author of Marketing in the Age of Google, which has been called a must-read for the business owner who's looking to survive in the 21st century. 1.6 million WordPress Superheroes trust and read our website. Combine them and receive daily posts sent to your inbox - free! Email addressSubscribe Vanessa has been instrumental at Google, Yahoo, and Bing sitemaps.org alliance, and was also the creator of Google's Webmaster Central.
Larry Kim
Larry Kim is the creator of WordStream, a strong PPC management program business. He's also a leading columnist for both Inc.. Magazine in Addition to Search Engine Land. His blog receives more than a million unique visitors every month. He had been named the strongest PPC specialist in 2013, 2014, and 2015, and has been the number one top columnist on Search Engine Land in 2013.
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